When IBM introduced its Personal Computer in 1981, Apple — then the market leader — took out a memorable full-page ad in The New York Times. Its blurb was, Welcome, IBM. Seriously.
Nokia — today’s market leader in wireless communicators — was too cheap and too unimaginative to do the same when the iPhone was announced. But they still evince a similar sentiment…
Nokia Corp. CEO Olli-Pekka Kallasvuo told analysts last week that he does not think Nokia, the world’s No. 1 handset maker, needs to change its business approach because of the iPhone.
But Apple’s entry “will stimulate this market, it’s very clear,” he said. “The fact that we will see multipurpose devices from many manufacturers, I think it will be good for the industry. And in that way, I very much welcome [Apple to the market].”
Welcome to your likewise plummet from the mountaintop, Nokia.